Accelerating strategic digital engagement and improving patient access means offering convenient options that connect with consumers at the right time. But it starts with understanding the market opportunity and prioritizing strategic service lines. A well designed omnichannel go-to-market strategy that takes into account audience insights into communication preferences and likelihood of need, connects touchpoints between the patient, provider, and health systems throughout the patient journey. 

Join the Vice President of Digital Engagement at Hackensack Meridian Health to hear how they accelerate patient engagement with measurable results. 

This discussion will focus on how to:

• Pinpoint top growth opportunities and hyper-targeted audiences with the highest likelihood to convert
• Prime visibility for your brand with the largest audience of people looking for a doctor online
• Demonstrate indisputable results with service line growth and payer mix metrics